WEBSITE
PRESENTATION
The platform empowering anyone to build and own intelligent AI agents
Launching in 2025, ChatAndBuild is a new product by Pivotal, designed to create a seamless no-code experience for users to create apps and agents by just describing them in natural language. The platform aims to democratise app creation, enabling anyone to build functional tools without any coding knowledge.
Establishing a strong brand foundation for a new product
Given its early-stage nature, ChatAndBuild did not have a defined brand system or identity that could clearly communicate its positioning and ambition.
The team needed a distinctive identity that was not just aesthetic but could also signal credibility, innovation, and clarity to its stakeholders, which included investors, partners, and early adopters.
Building a distinctive brand identity from the ground up
Through structured discussions and brand exercises with key stakeholders, we established a common understanding of how the brand should be positioned visually and strategically, both for the upcoming launch and long-term brand ambition.
Visual Identity
We developed a unique visual identity system for ChatAndBuild that was modern, interesting and tech-forward, while still maintaining credibility and clarity.
Product Website & GTM Assets
We applied the visual system to multiple product touchpoints, including the website and investor presentations, ensuring that every external-facing asset communicated a consistent and polished brand story.
A clear and cohesive brand system designed for scale
The new brand identity provided ChatAndBuild with a strong, differentiated visual foundation that supports its positioning in a competitive AI market and enables consistent storytelling across touchpoints.
Distinctive visual identity tailored for the AI product landscape
Cohesive brand system that sets a clear direction for all GTM assets moving forward
Brand-aligned website and collateral that conveys ChatAndBuild’s vision effectively
Gupshup
Refreshing Gupshup’s narrative for an AI-led communications market
ChatAndBuild
Crafting a distinct brand identity for ChatAndBuild in an evolving AI landscape
Prudential
Simplifying Prudential’s participating funds through storytelling
Rabyte
Repositioning Rabyte from Distributor to Solutions Partner
Sodexo
Streamlining Sodexo’s Sales Narrative for clearer, impactful pitches
Ngee Ann Polytechnic
Bringing student-centric experiences into NP’s open house presentations
Coffee Bean & Tea Leaf
Reigniting franchisee confidence through clearer brand communication
V-Key
Cementing a position as a serious cyber-security contender
GiftMarket
Plugging a revenue leak with a persuasive narrative and messaging
Growthwell
How Growthwell raised an eight-figure seed round with a compelling narrative
Glife
An innovation-led food tech startup seeking capital to scale
Motul
Aligning Motul’s global distributor network through a unified conference narrative
Glints
A winning fundraising narrative that scaled across multiple rounds
Renesas
Captivating a mixed tech audience at Renesas DevCon India
BD
Designing Communication Learning Pathways Across BD’s SEA Teams
Chugai Pharmabody
Building Visual Literacy for Chugai’s Admin Team
Abbott
Half-day hackathon for medical doctors
Symrise
Increasing ROI of Symrise’s Sales Pitches with a Clear Narrative
DBS Bank
Training Teams to Win Over Internal Stakeholders